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News for May 27th, 2009

PR firm to use social media to improve image damaged by coal ash spill

social media 100x100 PR firm to use social media to improve image damaged by coal ash spillThe public relations firm that will likely handle the three-year, $1.9 million image campaign for Kingston, Tennessee, will use social media to improve the area’s tarnished reputation, according to WATE-TV.

McNeely Pigott & Fox Public Relations LLC, which submitted a proposal and budget for the campaign, would use social media techniques such as blogs, blurbs and Twitter Tweets to highlight the positive side of Kingston.

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